Lachlan McBride White

Profitate was founded by Lachlan McBride White to revolutionise outbound sales with cutting-edge AI automation. We provide custom-built AI SDRs (ProfitateAgents) that personalise outreach at scale, ensuring every email and LinkedIn message is tailored to your unique voice and value proposition. Unlike generic AI tools, Profitate integrates real-time hiring and growth signals, optimises contact lists with double-verified emails, and automates multi-channel IF/AND sequencing—all designed to help sales teams book more meetings with less effort.

Our mission is to help businesses scale their outbound sales with AI-driven precision, delivering the right message to the right prospect at the right time.

Founder & CEO